Fluent, Inc. Launches Fluent Dialog, a Strategic Growth Division
Fluent Dialog addresses the complex needs of sophisticated, leading-edge marketers in their quest to grow, retain, and deepen relationships with their highest-value customers. This division will focus on providing brands with the scalable ability to activate unique insights and drive goal-oriented outcomes, across every point of consumer and brand interaction.
By leveraging Fluent's first-party, self-declared data assets amassed from opted-in consumers and overlaying performance-driven marketing analytics and services, Fluent Dialog drives growth and optimizes resource planning through insight activation and custom research, that align with client goals and objectives.
Fluent Dialog provides simplified orchestration by coordinating digital services, communication strategies, creative services, and audience development to deliver desired results and meaningful engagement across the entire customer lifecycle, including acquisition, retention, and loyalty.
“The launch of Fluent Dialog enhances and leverages many of Fluent’s core first-party data assets and performance marketing suite to offer a new set of solutions and capabilities to reach new buyers at the C-Suite. This increases and diversifies our audience development strategies and highlights our focus on connecting consumers and clients through our platform and managed services offerings,” said
“Fluent Dialog is designed to specifically focus on customer engagement, cost containment, and precision versus volume, while enabling more meaningful relationships with key clients to address important strategic imperatives that can drive their growth,” said Michael. “With the significant escalation of costs to acquire customers, the disruptive nature of Fluent Dialog’s reduced risk, performance-based growth model optimizes customer and revenue growth across multiple channels and platforms.”
For more information on Fluent Dialog, as well as Fluent’s performance marketing solutions, please visit www.fluentco.com.
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Source: Fluent, Inc.